My 2 cents is to read the Subaru manual. They kinda know what they're talking about.
Use that as a guide for engine oil type, viscosity (Subaru recommends 5W-30 I think) and frequency of oil changes. Don't forget that stop/ start city driving is considered severe duty driving... for good reason. This will necesitate more frequent oil changes.
As the 3.0R has been known to drink a little oil, I'd suggest it would be good to let the engine bed down before adding any lubrication enhancers/ modifyers. General consensus is to wait until 20,000km or 30,000km before doing so. The other suggestion I have is to drive it hard once in a while (once through your break-in period). Do some research on the web... there is a consensus that you should drive it hard straight out of the dealership.... the guy who espouses this seems to have some credibility and evidence to support this. He races motorbikes for a quid.
Personally, I've tried a few "slick oil additive" products over the years. I've never been convinced of the benefit with any of them, finding that I actually spend less by using a quality oil and changing it more frequently. I've put 170,000km on a diesel engine with just frequent oil changes and it was in great knick when I sold it.
Have just moved the 3RB over to Shell Helix Ultra 5W-40 fully synth at 35,000km. 3RB loves it. Spins much more freely and doesn't drink a drop.
Let us know how you go.
Cheers,
Deucer.
Ex MY05 3.0R-B Wagon... But Still in the Blood.